Fisher: Fresh fish from the fishermen to the customer
Elio was a fisherman since he can remember himself. Lonely with his thoughts in the heart of the sea, in the summer sun or the winter rain, waiting for the next fish to be caught in his net. He decided to open a fish shop, so he could get closer to the people, and connect his fish to them. He liked the feeling that his fish were going to feed and fill someone. But beyond that, it was important to him that people who buy from his store will not eat alone. That they will share their fish with other people, family, friends, and loved ones.
Therefore, his store FISHER will also provide the overall experience of a great meal, that you can engage by tasting, smelling, seeing, and feeling.
(eCommerce shop branding project, 2021)